Reidin O Connor
Community builder, curator of the Founders Circle in Ireland, part time actor & director.
A creative and dynamic marketer with experience in developing and implementing award winning campaigns for global brands. Commercially focused with a proven ability to deliver results using new and innovative communication platforms. I am currently the Members and Community Manager at RDI Hub, curating a entrepreneurial ecosystem of support for Tech Founders in Ireland. My previous roles included Head of Campaign marketing in Trócaire Ireland where I managing all elements of the marketing mix for the largest fundraising and marketing campaign in Ireland. Key Account Executive at Mondelez International managing the cheese and coffee categories in Dunnes Stores. I measured brand and category performance, identified customer specific opportunities, monitored and maximised rate-of-sale and distribution. I have also directed all phases of award winning BTL and ATL marketing campaigns. I have significant experience developing and implementing brand strategy for the Irish market to drive brand awareness and market share through innovative digital and trade marketing activation